Using Account Analysis

Account Analysis provides a flexible new service charge method where an Earnings Credit Allowance (ECA) may be used to offset fees that normally would be charged at event time. Account Analysis lets you track and analyze without charging for services used by your members, even though you may not currently charge for the activity, while introducing three new opportunities for income. With Account Analysis, you can analyze your member’s deposit portfolio to determine the member’s profitability.

Account Analysis...

• Provides a new service charge method of an earnings credit allowance that may be used for both individual and business accounts.
• Lets you compete with the banking industry for commercial accounts.
• Allows you to review and track activity for all of the member’s share draft accounts regardless of whether the share draft is designated to be charged through Account Analysis, providing a full deposit portfolio of the member by share type.
• Allows balances of up to six cross-referenced members to be considered in the earnings credit allowance calculation.
• Provides preliminary detail reports by share type or member level with online adjustment capabilities before finalizing the analysis statement.
• Provides supporting detailed analysis statements at the member level to comply with Reg DD.
• Lets you analyze all services and events that are system-generated regardless of whether they are included in the Account Analysis plan.

New fee opportunities include the ability to...

• Calculate a daily overdraft fee to be considered in analysis.
• Accrue on negative balances for an interest expense to be considered in analysis.
• Pass the expense of providing for NCUA insurance to be considered in analysis.

Account Analysis lets you be as creative as your marketing staff for tracking and considering other non-system generated services such as:

• Wire transfers
• Photocopies of checks
• Rolled coins
• Research fees
• Strapped notes
• Bill Pay
• Duplicate statements
• Special event ticket sales

Analysis plan or member level charge options include...

• Hard Dollar – Continue using standard Portico fees and Relationship Pricing discounts and charging at event time as usual, but also pass each event to analysis for tracking purposes and to be considered in the final analysis.
• Soft Dollar Actual – Assess the difference between the earnings credit allowance and the actual cost of services used.
• Soft Dollar Maximum – When the earnings credit allowance is less than the actual cost of services, only charge up to the maximum amount defined.
• Flat Fee – When the earnings credit allowance is less than the actual cost of services, charge a flat fee regardless of the cost of services.

Members benefit by…

• Avoiding fees by maintaining balances to support the cost of services.
• Flexibility to consider other share or certificate balances for the earnings credit allowance.
• Allowing flexible charge type options to be negotiated at the member level, such as a maximum or flat fee amount to cover costs in the event that the earnings credit is insufficient to cover all costs incurred.

Credit unions benefit by…

• Passing the expenses of processing checks deposited.
• Passing the expense of providing NCUA insurance for a member.
• Providing new fee income opportunities for negative balances or abusive overdrafts.